To understand our “magic,” you have to understand why it is not magic. It is applied Neuroscience. We focus on the greatest performance inhibitor and pain generator of all, stress.

Stress is normal and unavoidable and comes in many forms- both psychological and physiological. It’s the leading cause of sickness, disease, pain, tension, and accelerated aging. What we can do is learn how to minimize stress that is under our direct control. The reason stress is so damaging is that it is generally interpreted by the nervous system as a threat. What we can do is learn how to minimize our stress caused threat level.

While we can’t control the amount or even the types of stressors, interpreted as “threats,” we encounter, we can control how well we deal with those stressors.

Imagine you have a bucket that is catching all of these “threats”.  Each “threat” fills that bucket, bringing overall stress levels closer to the threshold spout.  Once those stress levels reach the spout, the output is a variety of symptoms that lead to a decline in health and performance.

Undesired Effects of the Threat Response

Undesired Effects of the Threat Response

Threat Management

We have many input systems that can produce stress, but there are four primary ones that are not only under our control but deliver a very high payoff for stress reduction and improved health and performance:

Vision:   More Than Just Acuity


Vestibular:  Inner Ear Function and Balance


Proprioception:  Location and Movement of Body Parts


Fuel:  Breathing and Food

Sub-optimal performance in any of these systems are almost always interpreted as threats that produce a range of negative effects from small to significant performance degradation all the way to significant pain and disease, When deficits with these inputs are corrected, the results can be so dramatic with either performance increase or reduction in pain, that it appears to be magic, but it is not.

Why Our Technology Works:  PREDICTION

Fog Alert CautionWe often don’t think about whether we are wired for performance or for survival, but clear evidence says we are wired for survival, and that has enormous implications for the serious effects of stress on both performance and pain. One of the reasons physical stress can have such negative effects is that the primary job of our brain is prediction. Every time we move, our brain is predicting how the movement should unfold and compares that prediction with real-time input about the movement from our visual, vestibular and proprioceptive systems. Any mismatch of information is perceived by the nervous system as a threat because the prediction cannot be considered reliable. Just like when you drive into fog and slow down, your nervous system responds in the same way by making you weaker, tighter or giving you pain so you will slow down; essentially “putting on the brakes”.

Any threat, either real or perceived, produces stress with adverse consequences for our performance. That is right, an actual injury is not needed to produce either pain or stress, perception of threat can produce both.

Importantly, these physical stressors accumulate over time; an old injury that did not heal properly, slight balance problem from fall, or eyes not working together properly. Once the stressors reach a certain level, the resulting problems suddenly become obvious.

So, what we do is really quite simple in concept. By targeting specific issues, we help you reduce stress and threat, reducing pain and improving performance. As your system becomes more stress-proof, we set new goals and continue to remove roadblocks or stressors that may be holding you back from reaching any goal and having the healthy, mobile, athletic body you know you could have.


Imagine having the ability to know exactly how to adjust your training each day to get maximal results…  Learn More!



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